About Thomas McMillan
Academic and Industry Leadership in Retail Innovation and Commerce
Thomas McMillan is a Professor of Practice in Marketing at Texas A&M University’s Mays Business School and Director of the Center for Retailing Innovation. He brings more than 20 years of leadership experience in retail, digital commerce, marketing, and merchandising, and focuses his work on preparing students for careers across the retail ecosystem.
Professor of Practice and Director, Center for Retailing Innovation
Thomas McMillan teaches courses focused on retailing, digital commerce, and merchandising, while leading programs that connect students directly with companies across the retail ecosystem. His role bridges academic learning with industry practice so students gain real experience, build professional networks, and understand how retail organizations operate.
Before joining Texas A&M, Thomas held senior leadership roles in retail and e-commerce, working at the intersection of marketing, merchandising, product, and technology to improve customer experience and drive growth. This industry foundation shapes his teaching approach and mentorship philosophy.
Experience in Retail, Digital Commerce, and Marketing
Across more than two decades in the retail industry, Thomas has led initiatives involving digital commerce, retail marketing, product strategy, and merchandising planning. He has worked in both corporate and entrepreneurial environments, giving him a practical perspective on how strategy, data, technology, and teams come together to deliver results.
This background informs his work in the classroom and with industry partners, helping students understand not only what retailers do — but why strategic decisions matter.
Teaching, Programs, and Student Impact at Texas A&M
At the Center for Retailing Innovation, Thomas leads experiential learning initiatives, client-based projects, student leadership programs, industry workshops, and career-focused events. Students engage with real business challenges, collaborate with retail professionals, and gain exposure to a wide range of career paths across merchandising, digital commerce, retail marketing, analytics, and innovation.
His goal is to help students build confidence, develop leadership skills, and graduate ready to make an immediate contribution in their first role
Recognition and Credentials
- Professor of Practice, Marketing — Texas A&M University
- Director, Center for Retailing Innovation
- Four-time RETHINK Retail Top Retail Expert
- Named to Who’s Who in Digital Shopper Marketing & E-Commerce
- 20+ years of leadership experience across retail, digital commerce, merchandising, and marketing
- Former senior leader overseeing digital commerce, product, and marketing teams
- Frequent speaker, mentor, and collaborator with retail and industry partners
Looking Ahead
Retail continues to evolve through technology, changing consumer expectations, and new business models. Thomas is committed to preparing students and partnering with industry to navigate that future with curiosity, adaptability, and practical skills.